Bhatnaturally

Advertising. Brands. Apple. New Media

Creative Awards

Scam ads and awards: an addiction with no fix

In the wake of some dodgy work being rewarded at Cannes, the old debate about scam ads has cropped up again. It is no secret that many agencies (barring a handful) actively seek to create work meant for awards. Such …

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8 print ads of note from the Cannes Lions 2016

I have a soft corner for good old print advertising, perhaps because my growing-up years in advertising were spent in an era when print ruled the roost. So, despite the industry’s penchant for using the latest technology and new-age platforms …

Sweden/Switzerland

Samsung ‘Chant’, Tesco mobile and more: creative ideas of the week

Between bookmarked sites, Twitter and RSS feeds which showcase advertising, I come across many new creative ideas every week. As with advertising in real life, only a handful are memorable. Here are my picks for the week ending 24th June,

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Ethnic and regional advertising: the digital opportunity

If you worked in an ad agency in the early 90s, like I did, you are sure to have come across the pigeon holes allotted to language translators. The way it worked was the text of a print ad, radio …

Dunkin' Donuts App

Dunkin’ Donuts, NASA and Google India: creative ideas of the week

Between bookmarked sites, Twitter and RSS feeds which showcase advertising, I come across many new creative ideas every week. As with advertising in real life, only a handful are memorable. Here are my picks for the week ending 17th June,

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