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A campaign that does not ‘blend in’: Zoo Safari

Ads for zoo’s and safari’s are common in the ad blogs. Most of them highlight the ‘ first hand experience’ of animal safaris. This one does too, but the sheer difference in visual style makes it stand out, not just blend in.

zoolion zooGorilla Via Ads of the World. Agency: DDB Brazil

Nice, no?




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Ex-ad man. Love advertising, brands and marketing communication. Apple fan. VP-Corporate Communications, @Robosoft.

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