You sometimes come across a commercial that makes you go, ‘Hey, wish I had done that!’ or ‘Wish I was part of that!’. Here’s one such to promote the Australian Football League. The magic is in the perspective or ‘seeing’ the game as an amalgam of skills from various sports – from basketball to boxing to bull fighting.
Agency: George Patterson Y&R, Melbourne
Good stuff.
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So true! Its sensational in the way it has been conceptualised and executed as if the producer of the film went inside the skin of the visualiser.