http://www.bhatnaturally.com/advertising/filmfare-gets-stereotypical-on-the-south/ Ramblings on Advertising, Apple and New Media Tue, 07 Feb 2012 16:34:33 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.bhatnaturally.com/advertising/filmfare-gets-stereotypical-on-the-south/#comment-3471 Rajesh Ramaswamy Fri, 31 Jul 2009 12:41:44 +0000 http://www.bhatnaturally.com/?p=4388#comment-3471 Absolutely, I am in total agreement. They haven't moved beyond Mehmood's interpretation of the south indians since ek chathur naar....dumbass ill informed and lazy..... Absolutely,
I am in total agreement. They haven’t moved beyond Mehmood’s interpretation of the south indians since ek chathur naar….dumbass ill informed and lazy…..

]]> http://www.bhatnaturally.com/advertising/filmfare-gets-stereotypical-on-the-south/#comment-3468 bhatnaturally Fri, 31 Jul 2009 09:00:19 +0000 http://www.bhatnaturally.com/?p=4388#comment-3468 Just to clarify - I think this is in-house work from the TOI group Just to clarify – I think this is in-house work from the TOI group

]]> http://www.bhatnaturally.com/advertising/filmfare-gets-stereotypical-on-the-south/#comment-3467 micky Fri, 31 Jul 2009 08:53:00 +0000 http://www.bhatnaturally.com/?p=4388#comment-3467 Just one more example of taking refuge in a regional stereotype...or maybe it was one of those 'headlines' suggested by the client...we all know how clients can get 'creative'... Just one more example of taking refuge in a regional stereotype…or maybe it was one of those ‘headlines’ suggested by the client…we all know how clients can get ‘creative’…

]]> http://www.bhatnaturally.com/advertising/filmfare-gets-stereotypical-on-the-south/#comment-3464 nidhi Fri, 31 Jul 2009 07:56:08 +0000 http://www.bhatnaturally.com/?p=4388#comment-3464 lazy, shoddy advertising! lazy, shoddy advertising!

]]> http://www.bhatnaturally.com/advertising/filmfare-gets-stereotypical-on-the-south/#comment-3462 Gitanjali Fri, 31 Jul 2009 07:47:28 +0000 http://www.bhatnaturally.com/?p=4388#comment-3462 Yep that's right. Regular follower here. Yep that’s right. Regular follower here.

]]> http://www.bhatnaturally.com/advertising/filmfare-gets-stereotypical-on-the-south/#comment-3460 bhatnaturally Fri, 31 Jul 2009 06:44:52 +0000 http://www.bhatnaturally.com/?p=4388#comment-3460 Haha, good one! Amit_123 - courtesy of Krish Ashok?! Haha, good one! Amit_123 – courtesy of Krish Ashok?!

]]> http://www.bhatnaturally.com/advertising/filmfare-gets-stereotypical-on-the-south/#comment-3459 Gitanjali Fri, 31 Jul 2009 05:20:11 +0000 http://www.bhatnaturally.com/?p=4388#comment-3459 When was the last time I heard a Malayali say simble? Ah, on Channel [V]. The worst part is that the Creative Director could also be a Mallu, a Mumbai/ Dilli educated, non-Mal speaking one (they seem to be everywhere these days). They think antagonizing the target audience works. Amit_123s!!!! When was the last time I heard a Malayali say simble? Ah, on Channel [V]. The worst part is that the Creative Director could also be a Mallu, a Mumbai/ Dilli educated, non-Mal speaking one (they seem to be everywhere these days). They think antagonizing the target audience works. Amit_123s!!!!

]]>