Comments on: India print ads: blast from the past http://www.bhatnaturally.com/advertising/india-print-ads-blast-from-the-past/ Ramblings on Advertising, Apple and New Media Tue, 07 Feb 2012 16:34:33 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Sriram Iyer http://www.bhatnaturally.com/advertising/india-print-ads-blast-from-the-past/#comment-3798 Sriram Iyer Sun, 15 Nov 2009 11:13:29 +0000 http://www.bhatnaturally.com/?p=2528#comment-3798 Ah! true - I have been in this business for less than 12 months now! I see some brilliant work from India posted on AoTW and other sites, great stuff. But rarely do I see them published. They are those minimalistic copy, mostly visual - out of the box ideas with great art & illustration. Most of 'em have won prestigious awards n al. But again, rarely have I seem them published now-a-days. Is it coz clients think T.V. is a better medium than Print, or that cliché 'my-T.G.-will-not-get-this-idea'. Recently, Ogilvy India won awards for their work on 'Sour Marbles'. I hadn't seen the work first on any newspaper - but on afaqs!. I am sure there are lots of such work that win awards, and one's ever seen them. May be the 90s were different. Ah! true – I have been in this business for less than 12 months now! I see some brilliant work from India posted on AoTW and other sites, great stuff. But rarely do I see them published. They are those minimalistic copy, mostly visual – out of the box ideas with great art & illustration. Most of ‘em have won prestigious awards n al. But again, rarely have I seem them published now-a-days. Is it coz clients think T.V. is a better medium than Print, or that cliché ‘my-T.G.-will-not-get-this-idea’.

Recently, Ogilvy India won awards for their work on ‘Sour Marbles’. I hadn’t seen the work first on any newspaper – but on afaqs!. I am sure there are lots of such work that win awards, and one’s ever seen them. May be the 90s were different.

]]> By: bhatnaturally http://www.bhatnaturally.com/advertising/india-print-ads-blast-from-the-past/#comment-3796 bhatnaturally Sun, 15 Nov 2009 03:33:00 +0000 http://www.bhatnaturally.com/?p=2528#comment-3796 Sriram, these were clearly before you joined advertising. And no not all of them were rleased in obscure publications and meant only for awards. The camapign for Mauritius Tourism was one of the most visible, talked about, envied and effective campaigns in the early 90s. Sriram, these were clearly before you joined advertising. And no not all of them were rleased in obscure publications and meant only for awards. The camapign for Mauritius Tourism was one of the most visible, talked about, envied and effective campaigns in the early 90s.

]]> By: Sriram Iyer http://www.bhatnaturally.com/advertising/india-print-ads-blast-from-the-past/#comment-3795 Sriram Iyer Sat, 14 Nov 2009 20:34:29 +0000 http://www.bhatnaturally.com/?p=2528#comment-3795 Have any of these ads been released in a nation-wide campaign? I am sure they must've been released for awards in some Adaman & Nicobar afternoon newspaper. But then why isn't such (good) work released on say ToI, HT or any other national daily? The recent print campaign I can think of, that was released (a little prominently) was for 'Bourbon' and 'Vodafone'. Piyush Panday said at Goa fest that let those campaign win, that we all remember having seen, not the ones *exclusively* released for awards. Have any of these ads been released in a nation-wide campaign? I am sure they must’ve been released for awards in some Adaman & Nicobar afternoon newspaper. But then why isn’t such (good) work released on say ToI, HT or any other national daily? The recent print campaign I can think of, that was released (a little prominently) was for ‘Bourbon’ and ‘Vodafone’.

Piyush Panday said at Goa fest that let those campaign win, that we all remember having seen, not the ones *exclusively* released for awards.

]]> By: SanSip http://www.bhatnaturally.com/advertising/india-print-ads-blast-from-the-past/#comment-3910 SanSip Thu, 12 Nov 2009 12:22:54 +0000 http://www.bhatnaturally.com/?p=2528#comment-3910 @bhatnaturally Goodness, that is a blast from the past, indeed. @bhatnaturally Goodness, that is a blast from the past, indeed.

]]> By: Rahul Jauhari http://www.bhatnaturally.com/advertising/india-print-ads-blast-from-the-past/#comment-3791 Rahul Jauhari Thu, 12 Nov 2009 12:16:24 +0000 http://www.bhatnaturally.com/?p=2528#comment-3791 You are not old. You're just missing some good print work mate. You are not old. You’re just missing some good print work mate.

]]> By: bhatnaturally http://www.bhatnaturally.com/advertising/india-print-ads-blast-from-the-past/#comment-3909 bhatnaturally Thu, 12 Nov 2009 12:12:18 +0000 http://www.bhatnaturally.com/?p=2528#comment-3909 India print ads - blast from the past http://www.lbhat.com/advertising/india-p... some work from @sansip too #creativeads India print ads – blast from the past http://www.lbhat.com/advertising/india-p... some work from @sansip too #creativeads

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