http://www.bhatnaturally.com/advertising/the-economist-india-ads-clever-or-boring/ Ramblings on Advertising, Apple and New Media Tue, 07 Feb 2012 16:34:33 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.bhatnaturally.com/advertising/the-economist-india-ads-clever-or-boring/#comment-684 sricharan Sat, 29 Nov 2008 16:34:25 +0000 http://www.bhatnaturally.com/?p=1431#comment-684 i had an argument about the economist ads with my CDs. both of them didn't understand these ads. and they were arguing about how these are so obscure while the originals like management trainee, age 42 were easy to understand. but i think you nailed it when you made your point about wit and charm. i fully agree with you that while the indian ones may have raised an understanding eyebrow, none of them brought a smile. i only hope that someone at the economist noticed this glaring omission. i had an argument about the economist ads with my CDs. both of them didn’t understand these ads. and they were arguing about how these are so obscure while the originals like management trainee, age 42 were easy to understand. but i think you nailed it when you made your point about wit and charm. i fully agree with you that while the indian ones may have raised an understanding eyebrow, none of them brought a smile. i only hope that someone at the economist noticed this glaring omission.

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