http://www.bhatnaturally.com/brands/twitter-obsession-and-hatred/ Ramblings on Advertising, Apple and New Media Tue, 07 Feb 2012 16:34:33 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.bhatnaturally.com/brands/twitter-obsession-and-hatred/#comment-1224 bhatnaturally Wed, 18 Feb 2009 08:52:51 +0000 http://www.bhatnaturally.com/?p=2753#comment-1224 Yes, conversation on the 26/11 incidents come to mind. It was a virtual live coverage of incidents on Twitter. Though why one would follow that instead of watching it live on TV beats me. Brands like Fastrack (http://twitter.com/Fastrack) have twitter pages linking to their brand page. Apart from discovering links, it gives you a feel of what is creating buzz, what is occupying people's minds... Yes, conversation on the 26/11 incidents come to mind. It was a virtual live coverage of incidents on Twitter. Though why one would follow that instead of watching it live on TV beats me. Brands like Fastrack (http://twitter.com/Fastrack) have twitter pages linking to their brand page. Apart from discovering links, it gives you a feel of what is creating buzz, what is occupying people’s minds…

]]> http://www.bhatnaturally.com/brands/twitter-obsession-and-hatred/#comment-1222 Gitanjali Wed, 18 Feb 2009 07:08:44 +0000 http://www.bhatnaturally.com/?p=2753#comment-1222 Might as well comment about it. I owe my knowledge about twitter and it's ilk to you and general joblessness... really. Having said that, I think the more 'readable' tweets with some insight in them are by 30 somethings, who incidentally are not the facebook and orkut obsessed ones (There is no research done on this subject, I am faffing). Faf apart, I am quite impressed with the media coverage online campaigns are getting these days. Pink Chaddi being my reference. Amazing how 15 days or so generated so much conversation. Amazing ad medium with instant, measurable results (and criticism). What do you think? Might as well comment about it. I owe my knowledge about twitter and it’s ilk to you and general joblessness… really. Having said that, I think the more ‘readable’ tweets with some insight in them are by 30 somethings, who incidentally are not the facebook and orkut obsessed ones (There is no research done on this subject, I am faffing). Faf apart, I am quite impressed with the media coverage online campaigns are getting these days. Pink Chaddi being my reference. Amazing how 15 days or so generated so much conversation. Amazing ad medium with instant, measurable results (and criticism). What do you think?

]]>