Bhatnaturally

Advertising. Brands. Apple. New Media

Page 234 of 377

Bajaj Genie is not for ‘common type’ mindsets

Quite liked the new Bajaj XCD ad on first view. It hopes to position other bikes as ordinary and draws parallels with the ‘common type’ wishes most Indian middle class bike owners would go for.


Agency: Ogilvy & Mather, Mumbai, …

Govt. plays Net Nanny to Savita Bhabhi

Quite likely that most of the readers of this blog would not have heard of Savita Bhabhi. For the uninitiated, it is an Indian website which chronicles the sexual adventures of a married Indian woman (Bhabhi is sister-in- law …

Marketing to children, CBeebies and Child Space

Call me paranoid, but I prefer that my 3-and-half-year old kid does not get addicted to TV. Watching some DVDs bought for her is way better then some inane TV programmes. The worry is that I can’t control the appearance …

Of Pizza Hut, ringing the bell and service brands

Is it well known that at a Pizza Hut outlet, you can ring the bell on your way out, if you ‘had a good time’? It was news to me as I discovered over the several visits to a single …

Levis Go Forth: war cry for the American youth

When I first saw the print ad with a headline ‘All I need is all I got’, I was left scratching my head. Now that I am getting to see all the elements of the new Levi Go Forth campaign, …

Page 234 of 377

Powered by WordPress & Theme by Anders Norén