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Whopper Sacrifice: trade in 10 Facebook friends for a burger

January 11, 2009

This is certainly an innovative use of Facebook Apps. Whopper Sacrifice has introduced a Facebook application that is getting a lot of buzz – at least in the Social Media blogs. The concept: delete 10 of your Facebook friends and get a free Whopper. This is cool for two reasons. Firstly, there’s only a handful [...]

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Finally, a realistic view on Social Networking Advertising

November 19, 2008

I was mighty thrilled to finally read something that is not euphoric about social networks and their ability to generate ad dollars. And it comes from a ‘voice of authority’ – Ted McConnell, General Manager-interactive marketing and innovation at Procter & Gamble. Commenting on ‘consumer-generated media’ he puts it brilliantly: Who said this is media? [...]

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End of Scrabulous?

July 8, 2008

The Agarwalla brothers they took a mildly popular game, available for a price online and made it free. And took advantage of social networking. From a board game played between a couple of blokes it is now accessible to millions of users online. While they should get their price for it, the Save Scrabulous group can’t do much about the owners of Scrabble staking their claim.

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Digital life and ‘getting a life’

June 5, 2008

Brilliant one from Joy of Tech. Hmm, I could empathize with that.

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